Net Profit Margin
since 2008
Calculation
Activision Blizzard Inc., net profit margin, long-term trends, calculation
| Net profit margin | = | 100 | × | Net income (loss)1 | ÷ | Net revenues1 | |
|---|---|---|---|---|---|---|---|
| Dec 31, 2022 | 20.10% | = | 100 | × | 1,513) | ÷ | 7,528) |
| Dec 31, 2021 | 30.66% | = | 100 | × | 2,699) | ÷ | 8,803) |
| Dec 31, 2020 | 27.17% | = | 100 | × | 2,197) | ÷ | 8,086) |
| Dec 31, 2019 | 23.16% | = | 100 | × | 1,503) | ÷ | 6,489) |
| Dec 31, 2018 | 24.17% | = | 100 | × | 1,813) | ÷ | 7,500) |
| Dec 31, 2017 | 3.89% | = | 100 | × | 273) | ÷ | 7,017) |
| Dec 31, 2016 | 14.62% | = | 100 | × | 966) | ÷ | 6,608) |
| Dec 31, 2015 | 19.13% | = | 100 | × | 892) | ÷ | 4,664) |
| Dec 31, 2014 | 18.94% | = | 100 | × | 835) | ÷ | 4,408) |
| Dec 31, 2013 | 22.04% | = | 100 | × | 1,010) | ÷ | 4,583) |
| Dec 31, 2012 | 23.66% | = | 100 | × | 1,149) | ÷ | 4,856) |
| Dec 31, 2011 | 22.82% | = | 100 | × | 1,085) | ÷ | 4,755) |
| Dec 31, 2010 | 9.40% | = | 100 | × | 418) | ÷ | 4,447) |
| Dec 31, 2009 | 2.64% | = | 100 | × | 113) | ÷ | 4,279) |
| Dec 31, 2008 | -3.54% | = | 100 | × | (107) | ÷ | 3,026) |
Based on: 10-K (reporting date: 2022-12-31), 10-K (reporting date: 2021-12-31), 10-K (reporting date: 2020-12-31), 10-K (reporting date: 2019-12-31), 10-K (reporting date: 2018-12-31), 10-K (reporting date: 2017-12-31), 10-K (reporting date: 2016-12-31), 10-K (reporting date: 2015-12-31), 10-K (reporting date: 2014-12-31), 10-K (reporting date: 2013-12-31), 10-K (reporting date: 2012-12-31), 10-K (reporting date: 2011-12-31), 10-K (reporting date: 2010-12-31), 10-K (reporting date: 2009-12-31), 10-K (reporting date: 2008-12-31).
1 US$ in millions
Comparison to Competitors
Activision Blizzard Inc., net profit margin, long-term trends, comparison to competitors
| Activision Blizzard Inc. | Alphabet Inc. | Comcast Corp. | Meta Platforms Inc. | Netflix Inc. | Walt Disney Co. | |
|---|---|---|---|---|---|---|
| Dec 31, 2022 | 20.10% | 21.20% | 4.42% | 19.90% | 14.21% | 3.80% |
| Dec 31, 2021 | 30.66% | 29.51% | 12.17% | 33.38% | 17.23% | 2.96% |
| Dec 31, 2020 | 27.17% | 22.06% | 10.17% | 33.90% | 11.05% | -4.38% |
| Dec 31, 2019 | 23.16% | 21.22% | 11.99% | 26.15% | 9.26% | 15.89% |
| Dec 31, 2018 | 24.17% | 22.46% | 12.41% | 39.60% | 7.67% | 21.20% |
| Dec 31, 2017 | 3.89% | 11.42% | 26.87% | 39.20% | 4.78% | 16.29% |
| Dec 31, 2016 | 14.62% | 21.58% | 10.81% | 36.97% | 2.11% | 16.88% |
| Dec 31, 2015 | 19.13% | 21.80% | 10.96% | 20.57% | 1.81% | 15.98% |
| Dec 31, 2014 | 18.94% | 21.88% | 12.18% | 23.58% | 4.85% | 15.37% |
| Dec 31, 2013 | 22.04% | 21.60% | 10.54% | 19.05% | 2.57% | 13.62% |
| Dec 31, 2012 | 23.66% | 21.40% | 9.91% | 1.04% | 0.48% | 13.44% |
| Dec 31, 2011 | 22.82% | 25.69% | 7.45% | — | 7.06% | 11.76% |
| Dec 31, 2010 | 9.40% | 29.01% | 9.58% | — | 7.44% | 10.41% |
| Dec 31, 2009 | 2.64% | 27.57% | 10.17% | — | 6.94% | 9.15% |
| Dec 31, 2008 | -3.54% | 19.39% | 7.44% | — | 6.08% | 11.70% |
Based on: 10-K (reporting date: 2022-12-31), 10-K (reporting date: 2021-12-31), 10-K (reporting date: 2020-12-31), 10-K (reporting date: 2019-12-31), 10-K (reporting date: 2018-12-31), 10-K (reporting date: 2017-12-31), 10-K (reporting date: 2016-12-31), 10-K (reporting date: 2015-12-31), 10-K (reporting date: 2014-12-31), 10-K (reporting date: 2013-12-31), 10-K (reporting date: 2012-12-31), 10-K (reporting date: 2011-12-31), 10-K (reporting date: 2010-12-31), 10-K (reporting date: 2009-12-31), 10-K (reporting date: 2008-12-31).
Comparison to Sector (Media & Entertainment)
Activision Blizzard Inc., net profit margin, long-term trends, comparison to sector (media & entertainment)
| Activision Blizzard Inc. | Media & Entertainment | |
|---|---|---|
| Dec 31, 2022 | 20.10% | 15.14% |
| Dec 31, 2021 | 30.66% | 23.20% |
| Dec 31, 2020 | 27.17% | 17.27% |
| Dec 31, 2019 | 23.16% | 18.28% |
| Dec 31, 2018 | 24.17% | 21.63% |
| Dec 31, 2017 | 3.89% | 20.09% |
| Dec 31, 2016 | 14.62% | 18.25% |
| Dec 31, 2015 | 19.13% | 16.19% |
| Dec 31, 2014 | 18.94% | 16.64% |
| Dec 31, 2013 | 22.04% | 15.12% |
| Dec 31, 2012 | 23.66% | 13.86% |
| Dec 31, 2011 | 22.82% | 13.73% |
| Dec 31, 2010 | 9.40% | 15.13% |
| Dec 31, 2009 | 2.64% | 13.97% |
| Dec 31, 2008 | -3.54% | 11.85% |
Based on: 10-K (reporting date: 2022-12-31), 10-K (reporting date: 2021-12-31), 10-K (reporting date: 2020-12-31), 10-K (reporting date: 2019-12-31), 10-K (reporting date: 2018-12-31), 10-K (reporting date: 2017-12-31), 10-K (reporting date: 2016-12-31), 10-K (reporting date: 2015-12-31), 10-K (reporting date: 2014-12-31), 10-K (reporting date: 2013-12-31), 10-K (reporting date: 2012-12-31), 10-K (reporting date: 2011-12-31), 10-K (reporting date: 2010-12-31), 10-K (reporting date: 2009-12-31), 10-K (reporting date: 2008-12-31).
Comparison to Industry (Communication Services)
Activision Blizzard Inc., net profit margin, long-term trends, comparison to industry (communication services)
| Activision Blizzard Inc. | Communication Services | |
|---|---|---|
| Dec 31, 2022 | 20.10% | 11.47% |
| Dec 31, 2021 | 30.66% | 18.71% |
| Dec 31, 2020 | 27.17% | 11.50% |
| Dec 31, 2019 | 23.16% | 14.63% |
| Dec 31, 2018 | 24.17% | 16.42% |
| Dec 31, 2017 | 3.89% | 19.83% |
| Dec 31, 2016 | 14.62% | 12.81% |
| Dec 31, 2015 | 19.13% | 12.78% |
| Dec 31, 2014 | 18.94% | 10.11% |
| Dec 31, 2013 | 22.04% | 12.57% |
| Dec 31, 2012 | 23.66% | 7.58% |
| Dec 31, 2011 | 22.82% | 6.73% |
| Dec 31, 2010 | 9.40% | 11.43% |
| Dec 31, 2009 | 2.64% | 9.07% |
| Dec 31, 2008 | -3.54% | 9.66% |
Based on: 10-K (reporting date: 2022-12-31), 10-K (reporting date: 2021-12-31), 10-K (reporting date: 2020-12-31), 10-K (reporting date: 2019-12-31), 10-K (reporting date: 2018-12-31), 10-K (reporting date: 2017-12-31), 10-K (reporting date: 2016-12-31), 10-K (reporting date: 2015-12-31), 10-K (reporting date: 2014-12-31), 10-K (reporting date: 2013-12-31), 10-K (reporting date: 2012-12-31), 10-K (reporting date: 2011-12-31), 10-K (reporting date: 2010-12-31), 10-K (reporting date: 2009-12-31), 10-K (reporting date: 2008-12-31).