Analysis of Revenues
Revenues as Reported
AT&T Inc., income statement, revenues
US$ in millions
Based on: 10-K (reporting date: 2024-12-31), 10-K (reporting date: 2023-12-31), 10-K (reporting date: 2022-12-31), 10-K (reporting date: 2021-12-31), 10-K (reporting date: 2020-12-31).
The annual revenue data indicates distinct trends across various service categories. Revenues from wireless services have shown consistent growth from 57,435 million US dollars in 2020 to 68,041 million in 2024, reflecting a steady increase each year. Conversely, video service revenues sharply declined from 29,901 million in 2020 to 17,121 million in 2021, with no data available beyond 2021, suggesting a possible discontinuation or shift in this segment.
Business service revenues exhibit a clear downward trend, decreasing from 24,634 million in 2020 to 18,064 million in 2024. In contrast, broadband revenues have steadily increased year-over-year, rising from 8,534 million in 2020 to 11,212 million in 2024, indicating expansion or increased market demand in this area.
Subscription and content revenues show growth from 2020 to 2021—subscription rising from 10,655 million to 13,133 million and content from 9,819 million to 12,622 million—but lack data in later years, making it difficult to assess ongoing trends. Advertising revenues similarly increased modestly from 6,416 million in 2020 to 6,852 million in 2021, with no subsequent data available.
Legacy voice and data revenues are in decline, dropping from 2,767 million in 2020 to 1,518 million in 2024, consistent with the general industry trend of diminishing legacy communication services. The "Other" category also shows a reduction, decreasing from 2,606 million in 2020 to 1,300 million in 2024.
Total service revenues have decreased substantially from 152,767 million in 2020 to 100,135 million in 2024, with a significant drop noted between 2021 and 2022. Equipment revenues increased from 18,993 million in 2020 to a peak of 22,910 million in 2022 before slightly declining to 22,201 million by 2024, indicating steady demand in equipment sales or leasing.
Operating revenues follow a trend similar to service revenues, declining from 171,760 million in 2020 to 122,336 million in 2024. The sharpest decrease occurred between 2021 and 2022. Overall, the data reveals a shift away from legacy and certain traditional services like video and business offerings, while wireless and broadband services continue to grow steadily. The decline in total service revenue and operating revenue suggests restructuring or market challenges impacting overall revenue generation.
- Wireless Service
- Consistent annual growth from 57,435 to 68,041 million US dollars (2020-2024)
- Video Service
- Significant decline from 29,901 million in 2020 to 17,121 million in 2021, no data thereafter, indicating possible cessation
- Business Service
- Decrease from 24,634 to 18,064 million US dollars, reflecting shrinking revenue in this segment
- Broadband
- Growing steadily from 8,534 to 11,212 million US dollars over five years
- Subscription and Content
- Growth seen from 2020 to 2021, but absence of data afterward limits further analysis
- Advertising
- Modest increase from 6,416 to 6,852 million US dollars between 2020 and 2021, no data beyond
- Legacy Voice and Data
- Continuous decline from 2,767 to 1,518 million US dollars, consistent with industry trends
- Other
- Declining revenues from 2,606 to 1,300 million US dollars, indicating reduced contributions
- Service Revenues
- Marked decrease from 152,767 to 100,135 million US dollars, significant drop between 2021 and 2022
- Equipment Revenues
- Increase peaking at 22,910 million in 2022, slight decline afterward to 22,201 million
- Operating Revenues
- Decline from 171,760 million to 122,336 million US dollars, largest drop occurring between 2021 and 2022