Total Asset Turnover
since 2005
Calculation
McDonald’s Corp., total asset turnover, long-term trends, calculation
| Total asset turnover | = | Revenues1 | ÷ | Total assets1 | |
|---|---|---|---|---|---|
| Dec 31, 2023 | 0.45 | = | 25,493,700) | ÷ | 56,146,800) |
| Dec 31, 2022 | 0.46 | = | 23,182,600) | ÷ | 50,435,600) |
| Dec 31, 2021 | 0.43 | = | 23,222,900) | ÷ | 53,854,300) |
| Dec 31, 2020 | 0.36 | = | 19,207,800) | ÷ | 52,626,800) |
| Dec 31, 2019 | 0.44 | = | 21,076,500) | ÷ | 47,510,800) |
| Dec 31, 2018 | 0.64 | = | 21,025,200) | ÷ | 32,811,200) |
| Dec 31, 2017 | 0.68 | = | 22,820,400) | ÷ | 33,803,700) |
| Dec 31, 2016 | 0.79 | = | 24,621,900) | ÷ | 31,023,900) |
| Dec 31, 2015 | 0.67 | = | 25,413,000) | ÷ | 37,938,700) |
| Dec 31, 2014 | 0.80 | = | 27,441,300) | ÷ | 34,281,400) |
| Dec 31, 2013 | 0.77 | = | 28,105,700) | ÷ | 36,626,300) |
| Dec 31, 2012 | 0.78 | = | 27,567,000) | ÷ | 35,386,500) |
| Dec 31, 2011 | 0.82 | = | 27,006,000) | ÷ | 32,989,900) |
| Dec 31, 2010 | 0.75 | = | 24,074,600) | ÷ | 31,975,200) |
| Dec 31, 2009 | 0.75 | = | 22,744,700) | ÷ | 30,224,900) |
| Dec 31, 2008 | 0.83 | = | 23,522,400) | ÷ | 28,461,500) |
| Dec 31, 2007 | 0.78 | = | 22,786,600) | ÷ | 29,391,700) |
| Dec 31, 2006 | 0.74 | = | 21,586,400) | ÷ | 29,023,800) |
| Dec 31, 2005 | 0.68 | = | 20,460,200) | ÷ | 29,988,800) |
Based on: 10-K (reporting date: 2023-12-31), 10-K (reporting date: 2022-12-31), 10-K (reporting date: 2021-12-31), 10-K (reporting date: 2020-12-31), 10-K (reporting date: 2019-12-31), 10-K (reporting date: 2018-12-31), 10-K (reporting date: 2017-12-31), 10-K (reporting date: 2016-12-31), 10-K (reporting date: 2015-12-31), 10-K (reporting date: 2014-12-31), 10-K (reporting date: 2013-12-31), 10-K (reporting date: 2012-12-31), 10-K (reporting date: 2011-12-31), 10-K (reporting date: 2010-12-31), 10-K (reporting date: 2009-12-31), 10-K (reporting date: 2008-12-31), 10-K (reporting date: 2007-12-31), 10-K (reporting date: 2006-12-31), 10-K (reporting date: 2005-12-31).
1 US$ in thousands
Comparison to Competitors
McDonald’s Corp., total asset turnover, long-term trends, comparison to competitors
| McDonald’s Corp. | Airbnb Inc. | Booking Holdings Inc. | Chipotle Mexican Grill Inc. | Starbucks Corp. | |
|---|---|---|---|---|---|
| Dec 31, 2023 | 0.45 | 0.48 | 0.88 | 1.23 | 1.22 |
| Dec 31, 2022 | 0.46 | 0.52 | 0.67 | 1.25 | 1.15 |
| Dec 31, 2021 | 0.43 | 0.44 | 0.46 | 1.13 | 0.93 |
| Dec 31, 2020 | 0.36 | 0.32 | 0.31 | 1.00 | 0.80 |
| Dec 31, 2019 | 0.44 | — | 0.70 | 1.09 | 1.38 |
| Dec 31, 2018 | 0.64 | — | 0.64 | 2.15 | 1.02 |
| Dec 31, 2017 | 0.68 | — | 0.50 | 2.19 | 1.56 |
| Dec 31, 2016 | 0.79 | — | 0.54 | 1.93 | 1.49 |
| Dec 31, 2015 | 0.67 | — | 0.53 | 1.65 | 1.54 |
| Dec 31, 2014 | 0.80 | — | 0.57 | 1.61 | 1.53 |
| Dec 31, 2013 | 0.77 | — | 0.65 | 1.60 | 1.29 |
| Dec 31, 2012 | 0.78 | — | 0.80 | 1.64 | 1.62 |
| Dec 31, 2011 | 0.82 | — | 1.10 | 1.59 | 1.59 |
| Dec 31, 2010 | 0.75 | — | 1.06 | 1.64 | 1.68 |
| Dec 31, 2009 | 0.75 | — | 1.27 | 1.58 | 1.75 |
| Dec 31, 2008 | 0.83 | — | 1.40 | 1.61 | 1.83 |
| Dec 31, 2007 | 0.78 | — | 1.04 | 1.50 | 1.76 |
| Dec 31, 2006 | 0.74 | — | 1.02 | 1.36 | 1.76 |
| Dec 31, 2005 | 0.68 | — | 1.28 | 1.60 | 1.81 |
Based on: 10-K (reporting date: 2023-12-31), 10-K (reporting date: 2022-12-31), 10-K (reporting date: 2021-12-31), 10-K (reporting date: 2020-12-31), 10-K (reporting date: 2019-12-31), 10-K (reporting date: 2018-12-31), 10-K (reporting date: 2017-12-31), 10-K (reporting date: 2016-12-31), 10-K (reporting date: 2015-12-31), 10-K (reporting date: 2014-12-31), 10-K (reporting date: 2013-12-31), 10-K (reporting date: 2012-12-31), 10-K (reporting date: 2011-12-31), 10-K (reporting date: 2010-12-31), 10-K (reporting date: 2009-12-31), 10-K (reporting date: 2008-12-31), 10-K (reporting date: 2007-12-31), 10-K (reporting date: 2006-12-31), 10-K (reporting date: 2005-12-31).
Comparison to Sector (Consumer Services)
McDonald’s Corp., total asset turnover, long-term trends, comparison to sector (consumer services)
| McDonald’s Corp. | Consumer Services | |
|---|---|---|
| Dec 31, 2023 | 0.45 | 0.74 |
| Dec 31, 2022 | 0.46 | 0.71 |
| Dec 31, 2021 | 0.43 | 0.59 |
| Dec 31, 2020 | 0.36 | 0.49 |
| Dec 31, 2019 | 0.44 | 0.73 |
| Dec 31, 2018 | 0.64 | 0.80 |
| Dec 31, 2017 | 0.68 | 0.82 |
| Dec 31, 2016 | 0.79 | 0.90 |
| Dec 31, 2015 | 0.67 | 0.83 |
| Dec 31, 2014 | 0.80 | 0.90 |
| Dec 31, 2013 | 0.77 | 0.87 |
| Dec 31, 2012 | 0.78 | 0.94 |
| Dec 31, 2011 | 0.82 | 0.99 |
| Dec 31, 2010 | 0.75 | 0.94 |
| Dec 31, 2009 | 0.75 | 0.94 |
| Dec 31, 2008 | 0.83 | 1.02 |
| Dec 31, 2007 | 0.78 | 0.94 |
| Dec 31, 2006 | 0.74 | 0.89 |
| Dec 31, 2005 | 0.68 | 0.82 |
Based on: 10-K (reporting date: 2023-12-31), 10-K (reporting date: 2022-12-31), 10-K (reporting date: 2021-12-31), 10-K (reporting date: 2020-12-31), 10-K (reporting date: 2019-12-31), 10-K (reporting date: 2018-12-31), 10-K (reporting date: 2017-12-31), 10-K (reporting date: 2016-12-31), 10-K (reporting date: 2015-12-31), 10-K (reporting date: 2014-12-31), 10-K (reporting date: 2013-12-31), 10-K (reporting date: 2012-12-31), 10-K (reporting date: 2011-12-31), 10-K (reporting date: 2010-12-31), 10-K (reporting date: 2009-12-31), 10-K (reporting date: 2008-12-31), 10-K (reporting date: 2007-12-31), 10-K (reporting date: 2006-12-31), 10-K (reporting date: 2005-12-31).
Comparison to Industry (Consumer Discretionary)
McDonald’s Corp., total asset turnover, long-term trends, comparison to industry (consumer discretionary)
| McDonald’s Corp. | Consumer Discretionary | |
|---|---|---|
| Dec 31, 2023 | 0.45 | 0.97 |
| Dec 31, 2022 | 0.46 | 0.96 |
| Dec 31, 2021 | 0.43 | 0.88 |
| Dec 31, 2020 | 0.36 | 0.84 |
| Dec 31, 2019 | 0.44 | 0.94 |
| Dec 31, 2018 | 0.64 | 0.96 |
| Dec 31, 2017 | 0.68 | 0.93 |
| Dec 31, 2016 | 0.79 | 0.96 |
| Dec 31, 2015 | 0.67 | 0.98 |
| Dec 31, 2014 | 0.80 | 1.02 |
| Dec 31, 2013 | 0.77 | 1.04 |
| Dec 31, 2012 | 0.78 | 1.06 |
| Dec 31, 2011 | 0.82 | 1.08 |
| Dec 31, 2010 | 0.75 | 1.04 |
| Dec 31, 2009 | 0.75 | 0.94 |
| Dec 31, 2008 | 0.83 | 0.96 |
| Dec 31, 2007 | 0.78 | 0.88 |
| Dec 31, 2006 | 0.74 | 0.82 |
| Dec 31, 2005 | 0.68 | 0.85 |
Based on: 10-K (reporting date: 2023-12-31), 10-K (reporting date: 2022-12-31), 10-K (reporting date: 2021-12-31), 10-K (reporting date: 2020-12-31), 10-K (reporting date: 2019-12-31), 10-K (reporting date: 2018-12-31), 10-K (reporting date: 2017-12-31), 10-K (reporting date: 2016-12-31), 10-K (reporting date: 2015-12-31), 10-K (reporting date: 2014-12-31), 10-K (reporting date: 2013-12-31), 10-K (reporting date: 2012-12-31), 10-K (reporting date: 2011-12-31), 10-K (reporting date: 2010-12-31), 10-K (reporting date: 2009-12-31), 10-K (reporting date: 2008-12-31), 10-K (reporting date: 2007-12-31), 10-K (reporting date: 2006-12-31), 10-K (reporting date: 2005-12-31).